A lesson from the world’s biggest giant:
In 2018, when the whole world thought Tesla was going bankrupt:
– Mercedes predicted: “It will go bankrupt by summer”
– BMW said: “They will never mass produce”
– Wall Street affirmed: “Production nightmare”
Then Elon Musk decided to move into the factory, bringing his determination and his pillow.
What happened next surprised every CEO.
Tesla not only survived, but also exploded strongly from the abyss
The change was really drastic:
– Musk personally inspected each production station.
– Rewrote software code when necessary.
– Fired managers who did not share his vision immediately.
Called suppliers at 3am to get parts.
One night, workers even found him covered in oil while repairing a Model 3 that other engineers had “given up”.
– Elon told the engineers: “Either we fix it or we die.”
The laughter in the auto industry began to stop when the numbers came in:
– First week: 202 Model 3s.
– Third month: 5,000 per week.
– End of year: First profitable quarter.
Tesla went from being ridiculed to a real threat, transforming itself into a real threat that began to make the entire industry wary.
“It was a very painful time. I don’t know, but I was probably a little crazy,” Elon shared.
Traditional automakers had:
– Over 100 years of experience.
– Billions of dollars in cash reserves.
– Strong global supply chains.
– Deep political connections.
Today?
Tesla is worth more than Toyota, GM, Ford, and BMW combined.
In just a few years, Elon Musk has turned a mocked company into an automotive giant, proving that perseverance and vision can change an entire industry.
